/ CASE STUDY

Man City FC / EA Sports
Augmented Reality Statue

Results
250,000 likes over one weekend
43% increase in pre-order visit

Client
Man City FC / EA Sports

Partner
160over90




Brief
EA sports wanted unique way to drive attention to the launch of EA FC using Augmented Reality, with a goal of connecting on social and increasing traffic to their pre-order site.

We 3D scanned Vincent Kompany's statues and turned him into a immersive AR experience at the stadium, combined with CGI social content for maximum results.